Saturday, June 28, 2008
Lauren Conrad Summer Collection
designer Lauren Conrad wanted to create a line that was inspired by her beautiful native surroundings of southern california and its relaxed lifestyle. designing a collection has been Lauren’s passion for a long time and was thrilled when her line launched in spring of 2008.
these soft jersey pieces have a relaxed and casual beach mood with a touch of the bohemian free spirit. her city girl attitude also shines through with the more sultry styles of the cotton sateen structured pieces. i love that Lauren's line is chic and sleek enough to transition effortlessly from day to night. one thing that stands out most to me is that everything is mix and match. this easily makes each piece a staple for the closet of any fashion-savvy shopper.
mischievous accents and clean lines are paired with rich jewel tones such as deep sapphire and dark ruby. the Lauren Conrad collection caters to the consumer who is young at heart and contemporary as the designs are timeless, versatile, wearable, and can be accessorized to fit any woman’s personal style.
the Lauren Conrad Summer 2008 collection is available now. the fall 2008 collection will be released at the end of july, and a september release is expected for the holiday collection .
between promotions, work, school and your fashion line, Lauren tell me, when do you sleep?
photos courtesy of shoplaurenconrad.com