My Interview with Makeup Artist Jake Bailey, part three

in this, the final installment of my interview with the fabulous Jake Bailey, the Max Factor makeup artist shares some great tips on creating a great day look in 10 minutes as well as suggests how to take that look into night.

but first, Jake gives his solution for a common mistake he sees women making all the time...

BGM: what is a common mistake women make when it comes to makeup?

JB: i have been seeing some clumpy lashes out there! make sure you pick the correct formula of mascara as well as the correct brush. i suggest using MAX Factor’s Volume Couture Mascara because of the patented plastic bristles of the iFX brush it doesn't clump! for extra separation control, close your eye and place a stiff card, such as a business or credit card, over the eye lid. open your eye so lashes are peeking out on top of the card. pull the brush firmly through the lashes against the card to remove excess product and separate the lashes with extra precision.


BGM: wow! thanks for the tip-- i didn't know that trick! i guess i just learned something new! now, can you share a quick 10 minute face for a night out? and for everyday?

JB: my suggestion for day time looks is to keep it simple. i think the best thing to do is to really work with this look by leaving the face very neutral and bare and a touch of color on the eyes and lips for a feminine, sexy look that isn't over done.

*accentuate your glow by keeping foundation light. try mixing your favorite light moisturizer with a light foundation, such as MAX Factor ColorGenius Foundation with Minerals, to create your own tinted moisturizer. this will provide the light coverage you need without being too heavy and sacrificing the natural color and feel of the skin.

*don’t forget to groom the brows as they frame the face. fill in brows using a brow filler or brow gel. always use a brow gel to keep hairs in place; i really can't stress this enough. unruly brows are the enemy of cosmetic perfection!

*for an everyday glowing hue, apply a rose or peach hued blush because they are universal shades. use a blush brush to apply the blush over the apples of the cheeks, sweeping onto the apples of the cheeks and all the way back towards the hairline.

*add two coats of black mascara and a touch of gloss on the lips and you are good to go.

to take that look from day to night, just add more color:

*touch up your foundation as some of the coverage has faded throughout the day.

*for a twist on the smoky-eye, create a look that’s all your own by blending your favorite shades of shadow to create a customized hybrid. shades i have found universally flattering are grays and lavenders. start by mixing together the charcoal colored end of MAX Factor Vivid Impact Eye Shadows in Domino Effect with the purple shade of Vivid Impact Eye Shadows in Sultry Sage for a smoky plum shade. using an eye shadow brush, work the shadow all the way from the lash line to the brow bone, blending the pigment with your finger towards when nearing the brow to create a dramatic eye look.

*add more definition to your cheeks by adding a contour blush. dust a darker shade than your everyday blush very lightly just under the cheekbone and into the hollow of the cheek. the most universal shade is MAX Factor ColorGenius Blush in Spices. i call this 'contouring for dummies' because the shade appears natural in broad daylight and is incredibly easy to use.

*add two more coats of mascara and dab a darker lip color or gloss, like a bright pink, for a glammed up look!


thanks again to Jake for taking the time to answer my questions! his tips are fabulous, aren't they? you'll be hearing more form Jake in the coming months, just in time for spring!

xo