Monday, July 21, 2014

new product alert: Lancome Grandiôse mascara

grab your smartphone and set an alert, beauties! Lancome is set to release a new mascara, called Grandiôse, next month! if you're a fan of Lancome mascaras {or any mascara in general}, this is definitely exciting news.

 i haven't tried this myself {yet}, but i'm sure the reviews will begin rolling out soon. in the meantime, i do have info you'll like to know...

the first ever swan-neck mascara offers the ultimate in length, lift and volume; it seems the creation of  Grandiôse is quite perfect, since makeup artist pros have been bending mascara stems to coat lashes for years {possibly decades}. the swan-neck wand mimics the curves of your face, grabbing lashes at the base to fan them out, avoiding any unnecessary smudging. curved at a 25 degree angle, the result promises to be a fabulous one, with lashes coated from corner to corner and root to tip.

 i recommend you still keep the 3-month-replacement rule, but there's one more detail about this mascara that i find simply genius ~ the wand's three dimensional curve seals air into the bottle and automatically mixes the formula in from the sides every time you open the bottle, so it stays fresh. fabulous, right?

Grandiose will be available on and at all Lancome beauty counters august 16, 2014. follow Lancome on twitter, facebook and pinterest for tips, tricks and to stay current on the latest news. use #grandiose and #startbending if you decide to pick this up!

*tell me: are you looking forward to the new Lancome Grandiôse mascara? 

info and images courtesy of Lancome:)

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